This is where you can write a brief explanation about the heading above. Make sure you blend it with some quality information with enticing words that will encourage the visitors to know more. Consider this to be an opening paragraph increasing curiosity and making them read further to know more.
Use this as a second paragraph elaborating further on the topic you are speaking about. Make sure you keep it to the point, yet adding all the details and information that is necessary in short. All the information here must impress the user.